fremont The Fremonteer: Malort Malort Malort

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Monday, May 14, 2007

Malort Malort Malort


I found our new shot...and it is called Malort.

I was flipping through the channels on my AM dial this morning because I am a nerd and I like talk radio and when I stopped on 720am they were talking about this strange bitter tasting liquor they have never heard of. People were calling in and telling all the horrible experiences thay have had with it. I believe the term vile was used heavily.

This is what they put on the bottle label according to wikipedia:

"Most first-time drinkers of Jeppson Malort reject our liquor. Its strong, sharp taste is not for everyone. Our liquor is rugged and unrelenting (even brutal) to the palate. During almost 60 years of American distribution, we found only 1 out of 49 men will drink Jeppson Malort. During the lifetime of our founder, Carl Jeppson was apt to say, 'My Malort is produced for that unique group of drinkers who disdain light flavor or neutral spirits.'

It is not possible to forget our two-fisted liquor. The taste just lingers and lasts - seemingly forever. The first shot is hard to swallow! PERSERVERE [sic]. Make it past two 'shock-glasses' and with the third you could be ours...forever"

Sounds like fun.

Random Link: Some people are just too stupid for words: http://news.yahoo.com/s/ap/20070513/ap_on_re_us/faked_attack

Weekend update: Went to houndstooth. Got shitfaced. Suprise, suprise. Houndstooth does not carry Malort by the way.

2 Comments:

At 9:55 AM, Blogger Unknown said...

http://chicago.metblogs.com/archives/2006/10/jeppsons_malort.phtml

This will be a necessary component of Matt's bachelor party.

 
At 10:57 AM, Blogger Ryan said...

My favorite quote: "I love showing up the MEN when I can down shots of this while they are doing everything from eating mustard to sucking limes to try and get the taste out of their mouth. "

 

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